Tag Archives: VIP

Random Thoughts RE #iCE2017 & #LAC2017

Everybody is going Asia these days: and for a good reason. The potential is gigantic, it’s still a “Wild-West” market and there are many “exciting challenges”. You could live quite happily without the latest, but it is still part of … Continue reading

Posted in Home | Tagged , , , , , , | Leave a comment

How CRM is Going to Lead your Innovation in 2017

It all became sooo boring… Regulation is killing all fun marketing initiatives and today’s promos look like:

“Deposit 250 (but only if you really want to), and potentially be eligible to perhaps be part of a list composed of people who who may have earned an amount which could be (or could be not) similar to 250; Terms and Conditions apply – at any point we do not promise anything to anyone, ever; Warning: researches show that people who deposit money tend to have their money deposited at some point” Continue reading

Posted in Home | Tagged , , , , , , , | Leave a comment

2013: A Year in Retrospective

Apart from proving that we can use long words, it is indeed the time to look back and objectively admire what we have done here through the past year, as we have just broke the 50K views barrier: What else … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Loyalty Programs with Benefits

Imagine a parallel iGaming world, in which you have had all the same data you currently own about every single player, yet you wouldn’t have had their credentials. Weird, eh? GameStop, a 6,600 stores Video Games giant was facing exactly … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

CS Approach You Can Admire

From time to time, we highlight few notable customer service cases. Yes, there is more to this blog than just ugly men CRM Experts and their lack of social life Player Development Strategy. Previously we have covered: The “ThinkGeek VIP … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

WSJ: Online Casino Economics

A month ago, the Wall Street Journal published an article titled “How Often Do Gamblers Really Win?” Analyzing the gaming records of 4,222 players who played at the bwin casino during 2 years, they have found few interesting facts, especially … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Online Casinos Halloween Promothon 2013

“Play our ghostly slots…“; Oh, there is a better one: “Win a bag of spooky bonuses…”; But the rock star of them all is of course: “Only Treats – No Tricks”. How clever. Enough is enough, CRM bitches. Based on a somewhat … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Pictures from a CRM Project in London + Halloween Promothon Reminder

Calling all Promo Managers! Please send us public links to your Halloween Promotions by this weekend so we could “honor” you in front of your friends and colleagues!! As you probably know, last year’s Halloween Promothon was a huge success, … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Texas Hold ‘Em Heads Up Poker “Slot Machines”

Hola Amigos. This weekend we are all off to Barcelona for both BAC and EiG. Just before this crazy week begins, here is a recent article from the NY Times (a tiny, meaningless publication that has nothing to do with … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Barcelona News: Shahar Attias To Speak in BAC Next Weekend

Attention all affiliates and you lovely account managers: join Shahar Attias, the founder and CEO of Hybrid Interaction, the premier online gaming consulting firm, as he delivers an objective review of the leading bookies in iGaming and benchmark how good (or bad…) … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment