Monthly Archives: December 2011

Boot Camp Summary

It is widely acknowledged that there is no rest for the wicked, so while normal people enjoy their Santa-time, we were asked to conduct a 2-day training session with the Conversion & Retention teams of one of Hybrid Interaction’s largest … Continue reading

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UIGEA: The End Is Nigh?

We all talked about it, but hardly anyone could have predicted that even before 2011 ends, the American DoJ would change its position on iGaming, declaring that the 1961 “Wire Act”, applies to sports betting and not to any other … Continue reading

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Winner of Da Christmas Promothon

During one of the breaks at the session with our client, we have found the real Santa doing some Retention Marketing – Snake Eyes Style :)

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T- “raining” Day

On our way to a training session with one of the Hybrid Interaction’s clients, it started to rain unexpectedly. I have used my iGaming “highly developed morality” and picked a lost umbrella on the way :)

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Da Christmas Promothon – Part 2

Wow. So many of you read the previous Promothon post that we checked to see if we indeed reviewed your advent calendars instead of accidently linking to the Pirelli Calendar. Nearly 300 unique views by key online gambling executives is … Continue reading

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Winning Poker Players: Friends or Foes?

One of the main goals of this blog is to provide a CRM perspective on any major related event that has an industry-wide interest. The recent revision of the Bodog’s Poker Room is a perfect match to this definition, and … Continue reading

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Da Christmas Promothon

** UPDATE: Please also read the 2nd part of this XMAS Promothon Series It’s mid-December already, and as men of our Word Excel (ha ha), we took our time and reviewed some of the known online casinos’ XMAS campaigns. How did … Continue reading

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Online Poker: a Decade in Review

Just before the year ends, we take a look back at this industry and the challenges it faced over the past 10 years. Our own Scott Yeates provided a brilliant text, revealing his own experiences through this period, and if you’ll read deeply … Continue reading

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12 Tips for 2012 (Online Poker)

2012 will be a big year for online poker with so many things happening in the industry. Major players are ready to enter regulated markets. The USA will have the largest regulated market or markets.  Instead of giving you the … Continue reading

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CRM as a USP

Working in this highly moral industry of ours, usually means that you are either in the “Get” or in the “Keep” side of the business. From a different perspective, OTHER people might say that you are either doing Affiliation Marketing, … Continue reading

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