Tag Archives: online casino VIP

See you in London?

What : First-ever social networking event for the top CRM executives in the iGaming industry in London When: As soon as the second day of iCE ends (January 25, 2012) at 5:30pm Where: The legendary Pembroke pub, just across the road from Earl’s Court How do I … Continue reading

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Social CRM Intro

This blog deals with Online Gambling CRM from its practical and retention marketing aspect: player development. However it has to be kept in mind that CRM is also a buzzword within the IT world (all those guys named Vadim who … Continue reading

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1/0 Game

Ever heard of Binary Options? They are considered to be the new kid on the iGaming block, and surprisingly enough – you can make money in this form of gambling as well, much like with online casinos. But let’s begin … Continue reading

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2011: A Highly Selfish Review

Dear friends, A new year has just begun, and it holds tremendous challenges to us iGaming marketers – mainly due to legislative regulation, which harm quite dramatically your profitability margins. At this time of change, many operators smartly try to … Continue reading

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Boot Camp Summary

It is widely acknowledged that there is no rest for the wicked, so while normal people enjoy their Santa-time, we were asked to conduct a 2-day training session with the Conversion & Retention teams of one of Hybrid Interaction’s largest … Continue reading

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Winner of Da Christmas Promothon

During one of the breaks at the session with our client, we have found the real Santa doing some Retention Marketing – Snake Eyes Style :)

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T- “raining” Day

On our way to a training session with one of the Hybrid Interaction’s clients, it started to rain unexpectedly. I have used my iGaming “highly developed morality” and picked a lost umbrella on the way :)

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Da Christmas Promothon – Part 2

Wow. So many of you read the previous Promothon post that we checked to see if we indeed reviewed your advent calendars instead of accidently linking to the Pirelli Calendar. Nearly 300 unique views by key online gambling executives is … Continue reading

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Da Christmas Promothon

** UPDATE: Please also read the 2nd part of this XMAS Promothon Series It’s mid-December already, and as men of our Word Excel (ha ha), we took our time and reviewed some of the known online casinos’ XMAS campaigns. How did … Continue reading

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CRM as a USP

Working in this highly moral industry of ours, usually means that you are either in the “Get” or in the “Keep” side of the business. From a different perspective, OTHER people might say that you are either doing Affiliation Marketing, … Continue reading

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