Tag Archives: loyalty club

Diamonds Are a CRMer’s Best Friend

Another boring article? Coming right up! But this time it’s a classic. As classic as seeing Thomas updating another failing KPIs chart on his iPad… using a pencil. Unlike Thomas, this document had a major positive effect on everyone who … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Get local or go home

WARNING: the following article was written for the good people at igbaffiliate.com, and you can only guess who their targeted audience is (hint for Thomas: affiliates!). This is why we are going to use very short words :) So go … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Shahar Attias to speak at the iGRA (JUN 6, Moscow)

*** UPDATE:  Highlights Clip From The 2012 Show *** [youtube http://youtu.be/QGYNtDo66JA] “Affiliates are missing a big opportunity to earn more revenue because they don’t take a close look at their operators’ CRM practices“. As Retention people we obviously know that, but the … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 4 Comments

And now for something completely different: Good customer service

We’ve pointed out in a couple of posts how companies hurt themselves with poor customer service — one involving yours truly and another involving a frequent flyer. In the latter example, there’s room to disagree on who’s to blame, the company or … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Breaking news: Thomas to acquire “annoying blog”

Berlin, April 1, 2013 — iGamingCRM, the leading blog for retention experts in the online gambling industry, is to be purchased by the mysterious Thomas to provide “the final solution to that continuing series of insulting posts.” Speaking on behalf … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 1 Comment

Revisited: When the customer-service expert gets bad customer service

Remember last fall when I told you about the horrible experience I had with a company that I previously liked? (Sure you do. You remember EVERYTHING I post, right?) Anyway, my complaint was just with a little company purveying T-shirts … Continue reading

Posted in Home | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment