Hello ladies (and girls) – a short gig this time:
Just letting you know that there was a new bit published, with some extra tips from one of the more interesting discussions I was chairing during the Annual Online Gambling CRM & Retention Conference.
Executives from both Rank Interactive and Virgin Games (wipe that smile Thomas, you are still the only one in this industry), debated over best practices for optimising player insight and data mining.
For the complete article, Click Here.